Vietnam Airlines extends deal with Sabre

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(PHOTO: Airbus)

Sabre announced it has signed an extended distribution agreement with Vietnamese flag carrier Vietnam Airlines. The new deal means that Vietnam Airlines will continue to distribute its content to the large network of travel agents through Sabre’s travel marketplace.

The agreement further strengthens Sabre’s presence in the Vietnam aviation marketplace and the relationship between Sabre and Vietnam Airlines. In addition to Sabre’s Global Distribution system (GDS), the Hanoi-based carrier also uses a suite of SabreSonic Passenger Service System (PSS) technology including reservation and ticketing, inventory and departure control solutions. Vietnam Airlines also leverages Sabre’s Revenue Optimiser to maximise revenue using near-real time network partner and comprehensive passenger revenue performance data.

“The aviation industry has evolved rapidly in recent years, and we highly appreciate Sabre’s wide-ranging, robust, scalable technological solutions for having brought significant value to Vietnam Airlines. Sabre’s robust global marketplace has supported Vietnam Airlines efficiently in reaching travellers worldwide following the easing of travel restrictions in Vietnam,” said Le Hong Ha, CEO, Vietnam Airlines. “We also appreciate the commitment of Sabre in supporting the recovery and growth of Vietnam Airlines as well as the Vietnam travel industry during and after Covid-19 pandemic. Today, we’re very happy to reaffirm our long-standing partnership that our two corporations have enjoyed for over a decade, and look forward to new successes in the future.”

Operating across dozens of domestic and international destinations, Vietnam Airlines continues to ramp up operations following the re-opening of Vietnam’s borders to international travellers earlier this year. The carrier is playing a key role in Vietnam’s aim to push tourist arrivals to 5 million this year, including attracting tourists from key markets including India, the US, Europe and the Middle East.


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