RECARO, B2L launch ‘upcycling’ programme

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(PHOTO: B2L)

RECARO and BAG TO LIFE (B2L) announced their first joint cooperation to produce premium upcycling products for the airline industryRECARO, a global leader in premium seating solutions, and BAG TO LIFE (B2L), expert in sustainable and aesthetic bags and accessories, announce their first joint cooperation. The collaboration results in premium upcycling products made from recycled aircraft seat material that combine functionality and attractive design.

The first collection includes a backpack, a multifunctional bag, a laptop sleeve and a headphone case. Each product is made from recycled materials from airplane seats and is therefore put to good use. They are characterised by high material quality and creative design and set new standards for environmentally friendly lifestyle accessories.

“We are delighted to be working with B2L. This cooperation enables us to transfer our expertise in high-quality seating materials into sustainable and innovative products. Together we are setting new standards for environmentally friendly design and functionality,” said Meike Bruhn, Director License Business at RECARO Holding.

Kerstin Rank, Managing Director at B2L, adds: “The collaboration with RECARO is another exciting project within our core area, the creative upcycling of high-quality materials. By combining our design expertise with the characterful materials of RECARO, we create unique products that enrich our customers’ everyday lives and make a positive contribution to the environment at the same time.”

The collection is now available from the official B2L and RECARO stores as well as selected sales partners.

RECARO and BAG TO LIFE (B2L) announced their first joint cooperation to produce premium upcycling products for the airline industry


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Asian Aviation Staff
Asian Aviation staff is comprised of award-winning journalists based throughout the Asia-Pacific region led by Editor Matt Driskill.《亚洲航空》的编辑团队由主编马特·德里斯基尔 (Matt Driskill)带领,汇聚了遍布亚太地区的获奖记者。

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