AAV In Conversation with AAPA head Subhas Menon on Asian airlines, border reopenings & more

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AAPA
Subhas Menon, director general of AAPA.

Asian Aviation Editor Matt Driskill is In Conversation with Subhas Menon, director general of the Association of Asia-Pacific Airlines. Menon and Driskill discuss the COVID-19 pandemic and its effects on the Asian aviation industry as well as the industry’s efforts to go carbon-neutral. Menon joined the Association of Asia Pacific Airlines in March 2020. Menon has over 35 years’ experience in international aviation with the Singapore Airlines Group, having served in a wide spectrum of roles including international and government relations, marketing, product development, logistics, country and regional management. In his various roles in the airline industry over the past three decades, he has developed a solid skill set that includes successfully building and managing relationships with different stakeholders, strong communications and public speaking skills as well as commercial acumen honed across different regions.

As regional vice president for an Asian airline in various regions around the world, and having also served as chief executive of SilkAir, Menon is familiar with the Asian airline environment, its market dynamics and the region’s diverse political landscape. Building on his early experience in international relations, he has well-developed lobbying and negotiation skills as well as dealing with government affairs, which makes him well-placed to undertake the kind of advocacy and lobbying activities AAPA conducts as a trade association on behalf of its member airlines.

Menon is a graduate of the National University of Singapore, with a Bachelor of Social Science (Honours) in Sociology. Asian Aviation Editor Matt Driskill is In Conversation with Subhas Menon, director general of the Association of Asia-Pacific Airlines. Menon and Driskill discuss the COVID-19 pandemic and its effects on the Asian aviation industry as well as the industry’s efforts to go carbon-neutral. Menon joined the Association of Asia Pacific Airlines in March 2020.

Menon has over 35 years’ experience in international aviation with the Singapore Airlines Group, having served in a wide spectrum of roles including international and government relations, marketing, product development, logistics, country and regional management. In his various roles in the airline industry over the past three decades, he has developed a solid skill set that includes successfully building and managing relationships with different stakeholders, strong communications and public speaking skills as well as commercial acumen honed across different regions.

As regional vice president for an Asian airline in various regions around the world, and having also served as chief executive of SilkAir, Menon is familiar with the Asian airline environment, its market dynamics and the region’s diverse political landscape. Building on his early experience in international relations, he has well-developed lobbying and negotiation skills as well as dealing with government affairs, which makes him well-placed to undertake the kind of advocacy and lobbying activities AAPA conducts as a trade association on behalf of its member airlines. Menon is a graduate of the National University of Singapore, with a Bachelor of Social Science (Honours) in Sociology.

(Editor’s Note: This interview was conducted in August but delayed for technical reasons.) 

AAV Bulletin


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Asian Aviation
Matthew Driskill is the Editor of Asian Aviation and is based in Cambodia. He has been an Asia-based journalist and content producer since 1990 for outlets including Reuters and the International Herald Tribune/New York Times and is a former president of the Foreign Correspondents Club of Hong Kong. He frequently appears on international broadcast outlets like CNN, Al Jazeera and the BBC and has taught journalism at Hong Kong University and the American University of Paris. Driskill has received awards from the Associated Press for Investigative Reporting and Business Writing and in 1989 was named the John J. McCloy Fellow by the Graduate School of Journalism at Columbia University in New York where he earned his Master's Degree.

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